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Job Description
We are looking for a motivated Marketing Specialist to join our team and support the planning and execution of marketing activities that drive business growth. The role combines digital marketing, social media management, and on-ground activations, with a focus on delivering measurable results.
Responsibilities
- Assist in developing and executing marketing plans aligned with campaign goals and brand positioning.
- Manage social media platforms and ensure consistent brand messaging.
- Develop engaging content tailored to different target audiences.
- Coordinate on-ground activations, events, and promotional activities.
- Implement and manage digital marketing strategies across multiple platforms.
- Collaborate with internal teams (design, sales, operations) for smooth campaign execution.
- Support content marketing efforts including SEO, PPC, and copywriting.
- Conduct basic customer experience analysis across digital touchpoints.
- Research and test new digital tools and strategies to improve campaign performance.
- Stay updated on the latest trends in digital marketing and social media.
Job Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 1+ year of marketing experience; agency experience preferred.
- Experience in content creation in both English and Arabic.
- Hands-on experience with social media platforms, content management systems, and analytics tools.
- Strong understanding of SEO, PPC, and social media advertising.
- Creative mindset with the ability to produce innovative content.
- Excellent interpersonal and communication skills.
- Ability to work on-site and collaborate effectively with teams.
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