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SEO Specialist

Digital Experts
Heliopolis, Cairo
Posted 4 years ago
14Applicants for6 open positions
  • 12Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo, and Bing in order to maximize ROI.

You should be able to do the following : 

  • Reviewing and analyzing client sites for areas that can be improved and optimized.
  • Able to work with Semrush
  • The ability to write HTML title tags
  • To revising website structure
  • Off-page optimization with link building
  • Preparing detailed strategy reports.
  • Identifying powerful keywords to drive the most valuable traffic.
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present reports regularly
  • Identify our buyer persona to better target identified audiences
  • Identify problems and deficiency and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with web developers and marketing teams to properly implement SEO best practices
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices
  • Writing powerful calls-to-action to convert visitors.
  • Filling websites and other content with effective keywords.
  • Writing effective SEO content for blogs, websites, and social media accounts.
  • Developing link building strategies.
  • Analyzing keywords and SEO techniques used by competitors.
  • Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines.
  • Compiling and presenting SEO guidelines.

Job Requirements

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools
  • Prior experience in content marketing, content growth, and SEO.
  • Working knowledge of search engine optimization practices.
  • Outstanding ability to think creatively, strategically, and identify and resolve problems.
  • Excellent verbal and written communication skills.
  • Ability to work within a team and independently.
  • Familiarization with  Google analytics.
  • Experience with website optimization tools.
  • Strong organizational, time management, and analytical skills.

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