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Job Description
- Develop a growth strategy centred on expanding the company’s footprint in the MICE (Meetings, Incentives, Conferences, and Exhibitions) and event management industry, with a focus on revenue growth, client acquisition, and customer satisfaction.
- Conduct in-depth research to identify new markets and industry trends within the MICE sector, including potential opportunities in conferences, exhibitions, and corporate events.
- Proactively arrange and lead business meetings with prospective clients from corporate, association, and government sectors, presenting tailored event solutions.
- Promote the company’s full suite of MICE services—such as conference management, incentive programs, exhibition design, and event logistics—aligned with clients’ objectives.
- Draft and manage sales contracts, ensuring compliance with MICE industry standards and regulations.
- Maintain thorough records of sales, revenue, proposals, and invoices, while monitoring KPIs to drive continuous improvement.
- Deliver consistent and reliable post-event support and feedback sessions to enhance client satisfaction and nurture long-term partnerships.
- Foster long-term relationships with new and existing clients, establishing the company as a preferred provider for MICE services.
- Mentor and develop junior team members, instilling knowledge of best practices and sales techniques within the MICE industry.
Job Requirements
- Proven experience as a Business Development Manager, Sales Executive, or similar role, with a strong background in MICE, event management, or conference and exhibition services.
- Demonstrated success in sales, client development, and securing large-scale events in the MICE sector.
- Familiarity with the MICE industry, including knowledge of key trends, client requirements, and competitive landscape.
- Strong communication, negotiation, and presentation skills, with the ability to articulate complex event solutions.
- Ability to build rapport and foster trust with clients from diverse sectors, including corporate, government, and associations.
- Excellent organizational and time management skills to handle multiple clients and deadlines effectively.
- Bachelor’s degree in business administration, Marketing, Event Management, or a related field.
- Fluency in English; additional language skills are advantageous, particularly for engaging international clients.
