Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Execute trade promotional plan in designated channels with crucial customers.
- Looking after all trade promotion (placing promotions based on marketing calendar).
- Market visits- monitoring competitor activities, pricing strategy, current promotions and stock level across POS (point of sale).
- Monitoring stock movement to store, suggesting promotions or trade deals on slow moving or near expiry products or promotions.
- Executing BTL activities (new product launch and listing, sampling, consumer promotions).
- Actively taking part in product launch (giving presentation to sales team on new product).
- Forecasting for various trade deals, consumer offers and passing it to the demand planning team as per the agreed cycle planning calendar.
- Market spend optimization and helping dealers/distributors/ showroom to sell out the stock through various ATL/BTL activities and the season cycle.
- Attending customer complaints and following up with the concern on solutions.
- Responsible for daily performance report that correlate's the production performance with sales performance (assuring right product at right time).
- Tracking down the sell-out data by SKU and analyze each product on weekly basis each POS/ store. Preparing sales tracker for the same.
- Conducting market research such as customer questionnaires and focus groups.
- Monitoring competitor activity, Evaluating visibility & market coverage of our products through regular market visits.
- Contributing & executing marketing plans & projects.
- Collect and disseminate Best Practice for profitable trade marketing activities.
Job Requirements
- Bachelor Degree in Marketing or Business Administration.
- 3 to 4 years of Experience in Marketing
- Max Age 30
- Gender: Both are welcome
- Good Knowledge with BTL & ATL
- Ability to multitask
- Excellent English Speaking & Writing.