Trade Marketing Specialist
INDEVCO -
Sheikh Zayed, GizaPosted 4 years ago108Applicants for1 open position
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Job Details
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Job Description
- Implement all brand initiatives and events across all TT channels
- Build and manage brand activity calendar aligning with category manager
- Tailor brand activities for each governorate and trade channel
- Design and implement trade marketing ‘events’, in line with priorities set by the brand team
- Brief Sales Managers of all activity, including specific ‘Outlet Priorities’, by month, by trade channel
- Manage & order all stands, POS material planned to regions
- Work with Sales Managers to implement area specific solutions, aligning with Category Manager.
- Allocate budget to sales regions/ TME’s, track effectiveness of activity, revenue performance and spend for each trade channel
- Analyze results and conduct in-market visits to validate analysis.
- Build corrective action plans to counter react to competition when required.
- Track pricing versus competitors
- Monitor stock availability and inform Sales Managers/ TME’s of issues/ opportunities
- Track performance and spend
Job Requirements
- Bachelor degree in Business Administration or equivalent.
- A minimum of 1 year experience in similar and related field
- Job requires travel, and mobility (upon requirement).