Marketing Executive

Responsibilities:

• Implement the marketing strategy and develop the marketing materials for a group of Clinics, including Branding, Doctors, Clinics, Social media & Outdoors, and Creative ideas for promotions and offers.
• Develop and improve according to the existing marketing strategy
• Brand:
  1. Social Media:
     1. Page +/- Groups (if any)
     2. Materials: Already existing and new materials to be made
  2. Brand Positioning
  3. Outdoors (whenever needed)
• Doctors:
  1. Having the database for all doctors in the assigned zone (doctors info + professional pictures)
  2. Before and after pictures for each doctor in the assigned zone
  3. Co-operate with the training department for marketing purposes after training and follow up the ROI
  4. Manage shooting of videos and photos for each doctor in the assigned zone
  5. Managing social media posts and Ads for doctors in his/her zone
• Clinics:
  1. Internal marketing through various channels within the clinic.
  2. Updating the Clinic videos, pictures, before & after, and offers within the clinic.
• Social Media:
  1. In charge of updating the page(s) for the assigned zone with new info, posts, videos, before and afters, campaigns, …etc.
  2. Responsible for Ads for targeting the corresponding age groups for each service and campaign.
• Competitor analysis for other Clinics in the assigned zone and coming out with creative ideas and promotions.