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Job Description
Main Job Duties:
- Develop and manage digital marketing campaigns, social media campaigns and strategies, including budget planning, content creation, and implementation schedules
- Assist in branding management and corporate identity and oversee a social media strategy
- Liaise with Sales & Execution teams to ensure brand consistency and work to improve our brand presence
- Manage and maintain the organization's website(s)
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) on a weekly basis
- Suggest and implement direct marketing methods to increase profitability
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
- Work on printed material to supplement online products
- Write blog posts may well be an integral part of the job
- Research and monitor the activity of company competitors
- Assist in outbound and inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
- Carry out all the functions required by the direct manager
Job Requirements
- BS/BA in Marketing or a related field of study
- 2-4 years’ Proven work experience as a Marketing Executive
- Knowledge of online marketing and a good understanding of major marketing channels
- Excellent communication skills
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Strong analytical and organizing skills
- Ability to multi-task and manage multiple projects effectively—excellent planning and project management skills
- Passionate learner about trending marketing channels and technologies
- Naturally sociable, friendly and approachable personality
- V. Good English
