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Job Description
- Develop and execute comprehensive social media strategies across multiple platforms to enhance brand awareness and engagement.
- Create, curate, and manage high-quality, original content tailored to each social media channel.
- Monitor, analyze, and report on social media performance metrics, providing actionable insights and recommendations.
- Engage with online communities, responding to comments, messages, and inquiries in a timely and professional manner.
- Collaborate with internal teams and clients to align social media initiatives with broader marketing and business objectives.
- Stay up-to-date with the latest social media trends, tools, and best practices to ensure innovative and effective campaigns.
- Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.
- Coordinate with graphic designers, copywriters, and videographers to produce engaging multimedia content.
- Identify and build relationships with influencers and brand advocates to expand reach and credibility.
- Handle crisis communications and reputation management on social platforms as needed.
Job Requirements
- Proven experience managing social media accounts for brands or organizations.
- Strong understanding of major social media platforms, including Facebook, Instagram, Twitter, SnapChat, and TikTok.
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to analyze data and translate insights into actionable strategies.
- Experience with social media management and analytics tools such as Hootsuite, Sprout Social, or Buffer.
- Creative mindset with the ability to generate innovative ideas and content.
- Strong organizational and project management skills, with the ability to handle multiple campaigns simultaneously.
- Demonstrated ability to work collaboratively in a fast-paced, team-oriented environment.
- Familiarity with paid social media advertising and campaign optimization.
- Up-to-date knowledge of digital marketing trends and best practices.














