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Social Media Specialist Content Creator

Ahmed El-Sallab
Maadi, Cairo
Posted 3 years ago
92Applicants for1 open position
  • 49Viewed
  • 14In Consideration
  • 35Not Selected
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Job Details

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Job Description

  • Digital and social media content creation: writing blog posts and creating content strategy plan for all social media channels.
  • Social media marketing planning: creating, growing and managing the company’s presence through all its SM channels and other strategically relevant online properties.
  • Demonstrated experience and a passion for the social technology universe (i.e., Facebook, Twitter, YouTube, Instagram, Snapchat, TikTok, LinkedIn).
  • Development of brand awareness and online reputation.
  • Create a regular publishing schedule.
  • Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
  • Work closely with marketing director on strategic initiatives and campaigns and bring all “out of the box ideas”.
  • Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
  • Monitor effective benchmarks (best practices) for measuring the impact of social media campaigns (analyze, review and report on effectiveness of campaigns in an effort to maximize results).
  • Develop and launch various marketing campaigns.
  • Create and develop marketing materials.
  • Understand SEO and generation of inbound traffic.
  • Understand how to run campaigns on all SM channels with targeting and ADS techniques.
  • Work closely with designers to ensure content is informative and appealing.
  • Supervise the Social Media Moderators.

Job Requirements

  • 3-5 years of experience as a Social Media Specialist or similar role
  • Media Buying Experience is a big plus.
  • E-commerce work experience is a big plus.
  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, TikTok and other social media best practices.
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Good analytical skills
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Creative thinker and writer
  • Team player

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