Job Details
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Job Description
About Job:
- We are looking for a Content Creator to write and publish various types of pieces for our company’s web pages, like articles, eBooks, and social media posts.
- Content Creator responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics and promoting our content on social media. To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business.
- Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products.
Responsibilities:
- Research industry-related topics.
- Prepare well-structured drafts using digital publishing platforms.
- Create and distribute marketing copy to advertise our company and products.
- Interview industry professionals and incorporate their views in blog posts.
- Edit and proofread written pieces before publication.
- Conduct keyword research and use SEO guidelines to optimize content.
- Promote content on social networks and monitor engagement (e.g. comments and shares).
- Identify customers’ needs and recommend new topics.
- Coordinate with marketing and design teams to illustrate articles.
- Measure web traffic to content (e.g. conversion and bounce rates).
- Update our websites as needed.
- Generate, edit, publish and share content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- Day-to-day development of editorial content on social media platforms, including posts and discussion.
Job Requirements
- 4+ years of experience as a Content creator.
- University degree preferred in PR or Media.
- Perfect English & Arabic writing skills.
- Impeccable spelling and grammar.
- An ability to fact-check long-form content pieces.
- Experience with defining buyer persona research.
- Familiarity with keyword placement and other SEO best practices.
- Knowledge of online marketing and a good understanding of major marketing channels.
- Agency experience is a plus.
- Good understanding of social media KPIs.
- Efficiently manage time and work on multiple projects simultaneously.
- An understanding of formatting articles on the web.
- Strong research skills.
