Digital Data Analyst
GPS -
Nasr City, CairoPosted 3 years ago44Applicants for2 open positions
- 23Viewed
- 0In Consideration
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Job Details
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Job Description
- Develop metrics and frameworks for measuring and reporting on conversion rates, channel performance, and marketing effectiveness
- Provide insights and make recommendations based upon data analyses and results
- Develop dashboards and visualizations for ongoing measurement and insights
- Design and implement ad hoc and automated analysis scripts, summary tables, charts and interactive tools to present your results
- Deepen understanding of users through acquisition and churn analyses as well as clustering and segmentation
- Conduct analysis to uncover insights about our product and users through cohort analysis, A/B tests, funnel analysis, user segmentation, etc.
- Collaborate with coworkers on tracking and attribution to most effectively measure performance of each channel
- Work closely with marketing, sales, product, and engineering
- Use our products on our data.
Job Requirements
- 3+ yrs experience working with and analyzing large data sets; digital marketing analytics experience preferred
- Bachelor degree in a quantitative/analytical discipline preferred
- Expert Excel Skills
- Exposure to BI tools like Domo, Qlik, Tableau, Google Data Studio
- Working knowledge of SQL and ability to write queries or use a visual tool to query.
- Ability to communicate results clearly and a demonstrated focus on driving growth
- Experience with marketing tools (e.g., Google Analytics, HubSpot, Optimizely, etc.)
- Preferred to have a portfolio of previous work experience
