Digital Marketing Executive
Hatolna -
New Heliopolis, CairoPosted 3 years ago37Applicants for1 open position
- 31Viewed
- 9In Consideration
- 1Not Selected
Job Details
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Job Description
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Google Ads, etc etc.)
- Prepare weekly and monthly reports on productivity and SEO/SEM performance
- Maintain optimized online adverts through Google Ads for search ads display ads, retargeting ads etc. to increase brand awareness and return on investment of the campaigns
- Coordinate with marketing department concerning social media activities and email communications handled by them.
- Plan and execute all web, SEO/SEM, marketing database,
Job Requirements
- Excellent understanding of digital marketing concepts and best practices
- BS/MS degree in marketing or a related field.
- 3-5 years of experience in digital marketing.
- Digital Tool Experience – Strong experience using the full portfolio of digital tools: Google Analytics, Facebook Ads Manager, Youtube, and Tiktok.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in optimizing landing pages and user funnels.
- Experience with A/B and multivariate experiments.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Working knowledge of ad serving tools.
