Social Media Specialist
Cairo, Egypt
Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Develop, implement, and manage social media strategies to enhance brand visibility and engagement across platforms such as Instagram, Facebook, Twitter, LinkedIn, and TikTok.
- Create, curate, and schedule high-quality, visually appealing content that aligns with the company’s luxury brand image and marketing objectives.
- Monitor, analyze, and report on social media performance metrics, using insights to optimize campaigns and drive continuous improvement.
- Engage with followers, respond to inquiries, and foster a vibrant online community that reflects VIP RENT A CAR’s commitment to exceptional customer service.
- Collaborate with marketing, sales, and creative teams to support integrated campaigns and promotions.
- Stay up-to-date with the latest social media trends, tools, and best practices to ensure innovative and effective content strategies.
- Manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Coordinate influencer partnerships and user-generated content initiatives to amplify brand reach.
- Monitor competitor activity and industry developments to identify opportunities for differentiation.
- Ensure all social media content adheres to brand guidelines and maintains a consistent tone and style.
Job Requirements
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- 3-5 years of proven experience as a Social Media Specialist or similar role, preferably in the automotive, luxury, or hospitality sectors.
- Demonstrated expertise in managing and growing social media accounts for brands.
- Strong understanding of social media analytics, KPIs, and reporting tools.
- Excellent written and verbal communication skills in English; proficiency in Arabic is a plus.
- Creative mindset with a keen eye for design, photography, and video content.
- Experience with paid social media advertising and campaign management.
- Ability to work independently in a remote arrangement and collaborate effectively with cross-functional teams.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Up-to-date knowledge of the latest social media trends, tools, and best practices.
