Marketing Manager
New Cairo, CairoMarketing Manager
New Cairo, CairoPosted 1 month ago94Applicants for1 open position
- 17Viewed
- 0In Consideration
- 0Not Selected
Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Developing and executing a comprehensive marketing strategies and tactics that leverage your unique blend of both offline and online marketing expertise to get the word out about our company and drive qualified traffic to our front door which maximize brand visibility and market share .
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors.
- Manage Influencer collaborations, media & PR efforts.
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
- Analyze market trend ,consumer behavior and competitor activities to adjust marketing and advertising campaigns strategies accordingly.
- Analyze campaigns performance and identify opportunities for optimization and improvement.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Job Requirements
- BSc/MSc degree in pharmacy medicine or related field.
- Marketing Academic studies ( MBA preferred) .
- Minimum of 5 years experience in marketing with a proven track record of success.
- Experience in developing and executing integrated marketing campaigns .
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- A passion for staying ahead of the curve in the ever-evolving digital marketing landscape .
- Bonus Points :
- Experience working in a fast paced and result oriented environment
- A creative and data driven approach to marketing .