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Senior Marketing Executive

Safa Soft
Maadi, Cairo

Senior Marketing Executive

Maadi, CairoPosted 11 days ago
30Applicants for1 open position
  • 21Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

Experience Needed:
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Skills And Tools:

Job Description

Strategic Planning:

  • Assist the marketing manager in developing and implementing marketing strategies to meet the company’s growth objectives.
  • Identify target markets, conduct competitor analysis, and analyze customer insights to refine marketing strategies.

Campaign Management:

  • Plan, execute, and oversee marketing campaigns across digital, social, and traditional channels.
  • Track, analyze, and optimize campaigns to improve engagement, lead generation, and conversion rates.

Content Development

  • Collaborate with the marketing and creative teams to create high-quality, engaging content that aligns with brand messaging and target audience preferences.
  • Develop marketing collateral, including brochures, social media posts, and email templates, to support sales and promotional efforts.

Digital Marketing:

  • Oversee digital marketing initiatives, including SEO, SEM, email marketing, and social media.
  • Work with data analytics tools to track website traffic, campaign performance, and user engagement, making data-driven adjustments to strategies.

Event Coordination:

  • Plan and manage events, product launches, webinars, and exhibitions, ensuring seamless execution and maximum ROI.

Brand Management:

  • Ensure consistent branding and messaging across all marketing materials and customer touchpoints.
  • Monitor brand reputation and coordinate with the PR team on media opportunities and press releases.

Market Research:

  • Conduct regular market and competitor research to identify opportunities and trends.
  • Provide insights and recommendations for new marketing initiatives based on findings.

Job Requirements

Education:

  • Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s degree is a plus).

Experience:

  • Minimum of 4–6 years of experience in marketing, with a proven track record of successful campaigns and strategic marketing roles.
  • Experience in digital marketing, analytics, and content management is essential.

Skills:

  • Analytical skills and proficiency in marketing data analysis tools (e.g., Google Analytics, CRM platforms).
  • Proficiency with digital marketing tools (e.g., HubSpot, SEMrush, social media platforms, Social Media Ads).
  • Excellent verbal and written communication skills.
  • Creative thinker with strong problem-solving abilities.
  • Detail-oriented with strong organizational and project management skills.
  • Ability to work well in a team and manage multiple projects simultaneously.

Personal Attributes:

  • Self-motivated, proactive, and able to work independently.
  • Adaptability and resilience in a fast-paced environment.
  • Passionate about staying up-to-date with marketing trends and industry developments.

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