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Media Buying Specialist

New Cairo, Cairo
Posted 3 years ago
13Applicants for1 open position
  • 13Viewed
  • 0In Consideration
  • 11Not Selected
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Job Details

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Job Description

  • Identify the target audience for a particular media campaign and decide how to communicate to that audience.
  • Experiment with new platforms and channels.
  • Monitor costs and return on investment (ROI).
  • Optimizing campaigns performance
  • Writing powerful calls-to-action to convert visitors
  • Create daily reports with a full analysis of campaign statuses
  • Brainstorm new and creative growth strategies.

Job Requirements

 

  • Organizational and multitasking abilities
  • Proven experience as Media Buyer 
  • Interest in following advertising and media trends
  • Experience with doing audience and buyer persona research
  • Understanding of SEO and web traffic metrics
  • Critical thinking skills
  • Holds a certification in Google AdWords preferred.
  • Able to work independently and have excellent time management skills.
  • Proven ability to translate performance data into actionable insights using quantitative analysis
  • Good understanding of social media KPIs
  • Ability to work with modest media budgets.
  • Understands how digital fits in the overall client marketing/media strategy
  • Ability to buy media in multiple markets

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