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Job Description
- Planning & Executing all digital marketing strategies including SEOs/SEMs and marketing attributes
- Managing all social media platforms to boost brand awareness
- Monitoring & Generating needed reports such as performance, campaign chart, ROI and KPI
- Develop and monitor campaign budgets
- Collaborating with agencies & production vendors for outsourcing needs
- Conducting meetings with clients.
- Articulating marketing strategies based on ongoing events.
- Providing recommendations for future strategies initiatives through competitive & financial analysis for the market
- Developing & Updating creative online & offline content on different social platforms & company projects (Web Development, sponsored Advertising campaigns, etc.…)
- Assigning & Delegating tasks, responsibilities for the team members
- Coaching, monitoring, and evaluating interns & team members.
Job Requirements
- 3+ years of experience in a marketing role.
- Very Good command of analytical skills.
- Proven working experience in digital marketing
- Hands-on experience in leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Experience with Facebook ads A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google AdWords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
