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Content Marketing Manager

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6th of October, Giza
Posted 3 years ago
35Applicants for1 open position
  • 25Viewed
  • 5In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • KEY RESPONSIBILITIES 
    Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales for both Pushpay and Church Community Builder brands
  • Assist with development and delivery of content recommendations as they relate to overall campaign strategy.
  • Work with the Marketing Manager, SMB to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
  • Manage timeline for various content pieces to ensure deliverables meet their deadlines.
  • Partner with SMB Marketing Manager to measure results of content activity to inform future campaign messaging.
  • This role requires a brand publisher mindset: they create the content our audience is looking for and then to optimize the path to conversion.
  • Creation of multiple types of content such as emails, ebooks, infographics, one pagers, blogs, and case studies.
  • Assist SMB Marketing Manager in the development of sales materials as appropriate.
  • Development of editorial governance so content is consistent with our brand voice, style, and tone.
  • Editorial calendar and organization workflows must be developed and managed.
  • Manage content distribution in a way that serves all stakeholders.
  • Management of all outside vendors, contractors, tools, and other resources.

Job Requirements

  • BASIC QUALIFICATIONS
  • BA/BS degree in Marketing, English, Journalism, or related degree or equivalent working experience
  • 3-5 years or more experience owning content marketing production and strategy
  • Working knowledge of SEO best practices for optimization of content
  • Ability to work on multiple projects with different objectives simultaneously
  • Prove track record of excellent time management and ability to meet various deadlines
  • Excellent command of written English for the purpose of proofreading and editing content
  • Experience creating short form, acquisition focused content for the web and digital consumption
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Ability to analyze and present content performance
  • Experience with wordpress, Google analytics, SEO, and other related tools
  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales

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