Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
The ideal candidate is an entrepreneurial and creative out-of-the-box thinking with a get-things-done attitude.
Responsibilities
- Develop and execute a multi-channel business content strategy
- Build an engaged user community to accelerate growth
- Create and distribute content across various channels for community building, brand awareness and to generate business leads
- Manage the company content across various channels including Blog, white paper, ebooks, forums, industry reports, events, webinars, email copy, social media accounts, etc
- Optimizing content for search engines and lead generation
- Communicate with the customers on industry forums, Product Hunt, G2, Quora, and similar media for community building
- Help with content creation for user onboarding process optimization, tailored to customer persona
- Evaluate and continuously improve the sales funnel and user journey copy to improve conversion
- Plan, build and grow an active Customer Community using industry events, demand generation campaigns, and social media channels
- using automation tools for content distribution, brand awareness, and lead generation
- Improve the SEO rank of our existing content by continuously rewriting and updating them
- SEO optimized content creation and manage the editorial process
- Analyze the analytics tools reports improving content SEO rank and conversion rate
Job Requirements
- Polished writing skills in English: Creating easy-to-read content, Crafting compelling conclusions, Selecting the best vocabulary words for target persona, Making complex topics simple
- Good knowledge of user experience and conversion
- Good knowledge of Product Hunt, Quora, Medium as channels for community building and user acquisition
- Good knowledge of Google Keyword tools and SEO tools
- Experience with Google Analytics, Google trends, Semrush, Moz, Mailchimp, Sendgrid, Lemlist
- Good knowledge of A/B Testing and Data Analytics experience