Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Manage all company’s social media channels (Facebook, Instagram, Twitter, LinkedIn, Google)
- Plan and execute digital advertising& media buying plan on all digital platforms and manage budget
- Measuring and reporting on the performance of all digital marketing campaigns
- Develop and execute a social media content plan (in coordination with a graphic designer)
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to optimize the user experience
- Collaborate with agencies and other vendor partners
Job Requirements
- BS/MS degree in marketing or a related field
- Solid and Proven experience in digital marketing and media buying and proper targeting tactics on all digital marketing platforms (SEM, Google AdWords, SMM, Online PR, etc.)
- Ensure a proper existence and exposure of the company among all digital channels.
- Highly creative with experience in identifying target audiences and devising digital campaigns
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
