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Job Description
We are looking for professional SEO specialist who can help the business in increasing online exposure and generating qualified traffic from search engines.
- Oversight and management of onsite and offsite SEO resources.
- Improve our company and our clients' website usability and increase the website's authority.
- Improve a company’s and our clients' company’s organic search results.
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
- Administer search engine programs (XML sitemaps, webmaster tools) for purposes of diagnostic reporting on client projects.
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
- Implement link building campaigns in coordination with client SEO goals.
- Assist in the development and execution of communication/content strategies via social communities in coordination with SEO goals.
- Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance the business goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results.
- Comfortable working with API’s, KPIs and advanced & integrated reporting.
- Checking the dead and broken links for the company and clients' websites.
- Monthly optimizing our website pages and our clients' website pages.
- Evaluate product offering, traffic, landing page quality, content, design.
- Write effective headlines, body copy, and websites. (Meta tags-Meta description).
- Write English & Arabic blogs and articles that meet SEO Guidelines.
Job Requirements
- Strong understanding of Search Engine Optimization (SEO) process.
- At least 3 years of experience in Search Engine Optimization (SEO).
- At least 4 years working experience in Digital Marketing.
- Experience with website analysis using a variety of analytics tools including Google Analytics, Google Search Console.
- Experience working with popular keyword tools (Keyword Planner, WordTracker, Keyword Discovery, KW Finder, etc).
- Experience working with CMS and building/administering content in CMS environments.
- Knowledge of HTML/CSS and website administrations.
- Proficiency in Arabic and English.
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