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Job Description
- Plan & execute digital marketing strategist that aims at producing a positive ROI for our clients. It includes handling everything from competitor research, audience selection, to lead generation to customer value optimization as well as conversion rate optimization.
- Manage media buying campaigns across all social media and digital channels.
- Work with designers, copywriters, and social media specialist on assets used for paid media campaigns.
- Building strategies for account expansion on spending and performance.
- Optimizing campaigns towards lower cost per KPIs and achieving what is promised in media plans is a must.
- SEO service management for clients with strict and long term achieved results.
- Launch email marketing campaigns.
- Launch SMS marketing campaigns.
- Support the team with weekly updates on the latest trends in the digital marketing field.
- Submitting weekly reports for campaign performance and KPIs achieved Vs promised
- Work on website improvement and optimization for best performance.
- Researching competitors' digital strategies and media sponsored used to improve client performance.
- Writing proposals
- Creating media buying sheets
Job Requirements
- Familiarity with media-buying, planning, and research.
- Search Engine Marketing Experience
- Bachelor Degree
- 4+ years of experience
- Understanding of SEO and web traffic metrics
- Holds a certification in Google AdWords preferred.
- Experience in monitoring and managing campaigns.
- Organizational and multitasking abilities
- Interest in following advertising and media trends
- Experience with doing audience and buyer persona research
