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Job Description
As a Digital Marketing Manager, you will be working alongside our team to support and drive conversion through all digital marketing channels. You’ll be recommending, reviewing and implementing marketing tactics to help us reach new audiences and drive conversion.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan, monitor, and execute ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase conversion and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Job Requirements
- Age : 28 to 32
- Proven 4 years of experience as a Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with social media, and email campaigns
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- BSc/BA in marketing or relevant field
