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Job Description
- Develops the annual marketing objectives, action plan and resources which are vital to achieving the marketing department's strategic objectives.
- Develop a cost-effective marketing plan for every sector service and solution.
- Prepares weekly periodically updating reports regarding marketing activities in each sector.
- Analyzes market trends to develop and implement marketing strategies that address business opportunities and ensures business success based on market research.
- Manages the designs of the marketing materials, artworks and branding to ensure consistency with brand direction and standards.
- Produces valuable and engaging creative marketing content for website, printed materials and social media platforms that attract our target clients.
- Communicates with various departments and sector heads to ensure that ICONIC image is well promoted in the market in order to increase the brand awareness & achieve target for different projects.
- Coordinates with the marketing team to implement different campaigns and evaluate their performance according to the required standards and achieving the marketing department objectives.
- Promotes our brand and our paid solutions at trade shows.
- Monitors the effectiveness of the marketing campaigns to ensure timely adjustment of marketing strategy and plans in order to meet market changes and competitive conditions. Continuously coordinating with graphic designers, agencies and production in order to be ready with the promotional materials.
Job Requirements
- Bachelor's degree in marketing or related field.
- A postgraduate degree is a must.
- Excellent English language skills.
- Excellent Communication, Interpersonal skills, problem-Solving and decision-making skills.
- Broad functional experience in areas of marketing, public relations, market research and development, planning and advertising/communication.
