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Brand Specialist

Misr Insurance Co
Giza, Egypt
Posted 1 year ago
27Applicants for1 open position
  • 27Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Coordinate objectives with advertising agencies externally as well as digital, communications and marketing research teams internally.
  • Ensure brand consistency.
  • Develop and enrich customer service experience that impacts the brand equity.
  • Assist the management in driving strong brand growth and loyalty and profitable sales through sponsorships, exhibitions and activations.
  • Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.
  • Execute brand management plans and ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
  • Develop and implement media planning, buying, and innovation strategies.
  • Ensure proper delivery of design and direction for collateral, web, product packaging, and other visual communications media for the company.
  • Help promote uniformity and consistency of brand.

Job Requirements

  • Bachelor’s degree in communications, commerce or relevant field
  • Proven work experience as a Brand Specialist or similar role
  • Strong social media presence on multiple platforms
  • You are creative and can solve brand and consumer related problems
  • Excellent written and verbal communication skills in both English and Arabic languages
  • Professional attitude

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