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Job Description
The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.
Responsibilities
- Collaborate with internal partners to interpret project briefs and develop relevant concepts into content
- Ensure that all products are proofed and ready for delivery or posting
- Prepare files and concept boards for client review and presentation
Researching industry-related topics - Preparing well-structured drafts using digital word processing and publishing platforms
- Creating and distributing marketing copy to advertise our company and products
Research industry-related topics - Prepare well-structured drafts using digital publishing platforms
- Create and distribute marketing copy to advertise our company and products
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
Job Requirements
Qualifications
- Bachelor's degree or equivalent experience in Marketing
- 2+ years of marketing or copywriting experience
- Excellent written and verbal communication skills
- Highly organized with excellent attention to detail
- Proven work experience as a Content Creator, Copywriter, or similar role
- Portfolio of published articles
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Excellent writing and editing skills in English
- An ability to fact-check long-form content pieces
- Time-management skills
- Familiarity with SEO
