Digital Marketing Manager

Affsquare Sheraton, Cairo

Applicants for
2 open positions
In Consideration
Experience Needed:
4 to 7 years
Career Level:
Job Type:
Full Time
Confidential, Commissions And Bonuses
2 open positions
About the Job

Immediately Hiring (Digital Marketing Manager) 

Job Description: 

  • Planning, implementing and supervise social media, SEO, PPC, link-building, content marketing, and e-mail marketing strategies and campaigns.
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Instrument conversion points and optimize user funnels
  • Collaborate with advertisers and publishers ( Affiliates )
  • Mastering lead generation and sales conversion
  • Set digital marketing strategies using all necessary tools (e.g. website, emails, social media, and blogs)
  • Analyze web traffic metrics and suggest solutions to boost web presence
  • Liaise with Marketing, Sales, Design, and Content teams to optimize customer experience and ensure brand consistency
  • Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs.
  • Excellent communicator with ability to sell and convince. You will manage all relationships with Advertisers and ensure we get the most efficient cost possible.
  • Collaborate with copywriter and design team to propose and develop engaging online content including videos, graphics, and blogs.
  • Strong analytical skills and data-driven thinking
  • Prepare accurate reports on digital marketing campaign’s overall performance.
  • Work with the web development team to optimize copy for search engine optimization.
  • Perform ongoing keyword discovery, expansion, and optimization.
  • Identifies the right influencers to partner with based on campaign goals.
  • Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
  • Evaluating new digital technologies and using Web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media, display and search advertising.
  • Pre-campaign analysis and research on audience size, affinity audiences, available advertising tactics, and recommendations for best deployment of available funds
  • Monitor costs and return on investment (ROI)
  • Devise B2C (business to consumer) or B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers
  • Instrument conversion points and optimizes user funnels
  • Communication, Leadership, People Management, Detail-Oriented, Budgeting, Organized, Creative, Multi-Tasking
  • Work with the creative team to brainstorm new and innovative content strategies and ensure the delivery of the ideas.
  • Support the sales team to develop powerful digital strategies for pitching.
  • Develop lead generation strategies to effectively incubate, qualify, and convert leads.
  • Know how to make a sales funnel and automation of it
Job Requirements
  • Proven work experience as a Digital marketing strategist or Digital marketing manager
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Strong analytical skills and data-driven thinking
  • Experience writing articles on marketing
  • Mastering lead generation and sales conversion
  • Hands on experience with online marketing tools and practices
  • Strong analytical and project management skills
  • Proven ability to translate performance data into actionable insights using quantitative analysis
  • Analytical and data-driven mindset. Able to synthesize information and turn insights into actions
  • Strong understanding of audience development in all stages of the marketing funnel pertaining to the sale of physical products
  • Excellent communication and negotiation skills
  • Strong ability to multitask and prioritize job-related responsibilities in a fast-paced and dynamic work environment
  • Pay great attention to detail and focus on quality and results of campaigns (per technique, creative unit, and inventory) for all digital campaigns.
  • Has a wide and proven knowledge of the Affiliate Marketing
  • Understanding of SEO and web traffic metrics
  • Strong ability to multitask and prioritize job-related responsibilities in a fast-paced and dynamic work environment
About this Company

AffSQuare is an International Affiliate Network Work From 2018, Using CPA, CPS, and CPI.

Affsquare was able to generate more than one million lead during the year 2019.

We created a competent, reliable, and simple advertising platform for all digital... (More)

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