Job Details
Skills And Tools:
Job Description
We are seeking a highly skilled and experienced Senior Advertising Operations Manager to oversee the monetization strategy and maximize revenue from ads displayed within our mobile applications. The Senior Advertising Operations Manager will be responsible for managing relationships with ad network partners, optimizing ad placements, analyzing performance data, and developing strategies to drive ad revenue growth.
Responsibilities:
- Develop and execute the monetization strategy for our mobile applications, focusing on optimizing ad revenue.
- Manage relationships with ad network partners, negotiate ad deals, and collaborate to secure high-paying ad placements.
- Monitor ad performance and user behavior to identify trends, optimize ad placements, and improve overall ad revenue.
- Analyze ad data and generate regular reports on key performance metrics, providing actionable insights to stakeholders.
- Stay up-to-date with industry trends, ad network policies, and best practices to maximize revenue potential.
- Collaborate with the development team to ensure seamless integration of ads into the mobile applications, ensuring a positive user experience.
- Lead a team of ad operations professionals, providing guidance, mentoring, and fostering a culture of excellence.
Job Requirements
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- 5+ years of experience in mobile advertising, ad monetization, or digital advertising.
- Strong knowledge and experience working with popular ad networks such as AdMob, Facebook Audience Network, and others.
- Proven track record of optimizing ad revenue through effective ad placement strategies and performance analysis.
- Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
- Strong negotiation, communication, and relationship-building skills.
- Experience managing a team and driving results in a fast-paced environment.
- Familiarity with mobile application development processes and user experience considerations.
- Solid understanding of ad network policies, industry regulations, and compliance requirements.
