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Job Description
- Prepare the Modern Trade sales strategy & growth plans in line with business strategy.
- Key responsibility as the Head of Modern trade is to drive profitability and deliver on the Revenue and Share parameters.
- Align and execute trade marketing and trade promotions interventions with the modern trade sales strategy and overall business strategy.
- Lead resource for planning portfolio growth initiatives with accounts, assortment planning, launch planning and execution, development and execution of Joint Business Plans.
- Category management and Promotion planning.
- Driving operational efficiency for modern trade channel.
- Monitoring performance and taking corrective actions.
- Responsible for achieving planned sales by channel and customer.
- Achieving consistent growth by managing various internal and external stakeholders.
- Work within allocated promotional cost and ensure effective spending in driving sales and brand building.
- Lead resource for planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts.
- Negotiate favorable annual trading and logistic contract with chain.
- Provide trade information, competitor's activities and market intelligent to company.
- Manage Accounts receivables, Responsible for debt collection and resolve all long outstanding debts.
- Resolve customer's trade issues, complaints and operational matters.
- Manage a large workforce across the Modern Trade channel.
- Manage and review outstation outlets through frequent market visit and liaising with local Sales Management.
- Work closely with Key Account Managers in achieving company's objective and vision.
Job Requirements
- 10+ years of experience in FMCG is a must
- Strong accounting management and relationship building skills.
- Expert ability to program territorial support to ensure prompt communication with customers.
- Ability to work out sales deals that will accomplish budgeted margins and correspond to the company’s sales policies.
- Excellent supervisory, evaluation, and reassessment experience.
- Strong competence in working efficiently in a complex multi-faceted setting.
