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Job Description
- Developing ideas for creative marketing campaigns and Marketing plans.
- Propose a yearly marketing plan with an estimated budget.
- Accurate follow-up and implementation of the approved marketing plan.
- Plan Web, SEO/SEM, email, social media, and display advertising campaigns.
- Determine the main specifications of Designs, Products, and Installation of all marketing materials.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Proper implementation in collaboration with Central Marketing of Designs, Products, and Installation of all marketing and event materials.
- Follow up with social media activities including generating and publishing daily content on the different social media platforms and websites.
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
- Conducting market research, when needed, to find answers about consumer requirements, habits, and trends.
- Arranging with external vendors to execute promotional events and campaigns.
- Executing initiatives to reach the target audience through appropriate channels (social media, e-mail, all marketing channels).
Job Requirements
- Bachelor’s degree in business administration
- At least 2 years of experience in the marketing department
- Fluent in English
- Excellent computer skills
- Giza Resident is highly preferable
