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Job Description
- Identify the target audience for a particular media campaign and decide how best to communicate to that audience
- Keep up to date with industry research figures, including distribution figures for newspapers and magazines and audience figures for television and radio
- Liaise and build relationships with clients and media sales companies
- Negotiate with media sales companies to obtain the best rates and most appropriate media spaces in online, broadcast, and print advertising
- Manage budgets, including preparing costings for clients and producing spending updates throughout the campaign
- Analyses the effectiveness of the campaign and use this data to inform future campaigns
- Undertake research on industry developments in your area, new opportunities, and competitors' activity
Job Requirements
- Experience from 3-4 as Media Buyer
- Proven experience as Media Buyer “Facebook” is a must
- Critical thinking skills
- Excellent communication and negotiation skills
