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Job Description
We are looking for Media Buyer Social Media Specialist to handle big brands campaigns.
- Help identify target audiences and plan media campaigns.
- Compare and negotiate rates, ad space, and airtime.
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to clients and build long-term relationships
- Equip clients' brief with an interactive strategic digital marketing plan.
- Responsible for design and execute integrated digital media campaigns.
- Analyzing business performance with the help of digital tools and reports.
- Developing performance campaigns on Facebook / Instagram and Google.
- Generating Leads campaigns (s) through a different platform (s).
- Setting digital campaigns on Snapchat and Twitter.
- Monitoring digital campaigns on different platforms.
- Generating Search engine marketing (SEM) campaigns.
- Producing keyword analysis and research.
- Providing competitive analysis and research.
- Providing competitive analysis and media reporting.
- Producing digital campaign execution and reporting.
- Creating media plans and media strategy.
Job Requirements
- Excellent communication skills.
- Good understanding of social media KPIs
- Good time-management skills
- Critical thinker and problem-solving skills
- Demonstrable social networking experience and social analytics tools knowledge
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience with doing audience and buyer persona research
- Social Media Strategist using social media for brand awareness and impressions
- Strong analytical skills and data-driven thinking
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