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Job Description
- Creating and executing a strong performance marketing strategy & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Setup and optimize paid campaigns on different digital channels (Google platforms, social platforms (FB, IG, TikTok, Twitter, LinkedIn, Snapchat) and Automation campaigns,
- Analyze and provide reports and insights to improve performance continuously.
- Analyze user behavior and propose new hacks to improve the ROI.
Job Requirements
- Strong working experience with Google Analytics & Google Tag Manager, Google Ads Manager, Google Data Studio & DCM, Facebook Business Manager, Twitter & LinkedIn & TikTok & Snapchat Ads and Automation Tools.
- Excellent understanding of social media concepts & trends.
- Experience in App Marketing with a strong understanding of its methodologies including E-Commerce marketing and Automation Marketing.
- Proactive and eager to propose his concerted ideas
- Excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations.
- Agile, flexible, and responsive approach to work.
- Proactive to learn, willing to be excellent, and break the records.