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Job Description
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Job Requirements
- Proven working experience as a social media specialist
- Excellent content writing & Design in Photoshop & Illustrator
- Strong understanding of social media platforms.
- Proficient in social media management and analytics tools.
- Excellent communication and creative thinking skills.
- Ability to work independently and collaboratively.
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