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Marketing specialist (B2B)

Gest For Metals
10th of Ramadan City, Sharqia

Marketing specialist (B2B)

10th of Ramadan City, SharqiaPosted 1 month ago
20Applicants for1 open position
  • 7Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

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Job Description

GEST Group is a leader in engineering and manufacturing, offering integrated solutions across multiple industries. We are committed to innovation, quality, and excellence, ensuring the highest standards in everything we do. Join our dynamic team and contribute to our ongoing success!

**Position Overview:**
We are seeking a dynamic and experienced B2B Marketing Specialist to drive our marketing efforts and help expand our market presence. The ideal candidate will have a strong background in B2B marketing strategies, with a specific emphasis on leveraging LinkedIn Sales Navigator to generate leads and build relationships.

**Key Responsibilities:**
- Develop and execute B2B marketing strategies to drive lead generation and customer acquisition.
- Utilize LinkedIn Sales Navigator to identify, connect, and engage with potential clients.
- Create and manage marketing campaigns across various channels including email, social media, and web.
- Collaborate with the sales team to align marketing efforts with sales goals and objectives.
- Analyze market trends and competitor activities to identify opportunities and threats.
- Track and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement.
- Create engaging and informative content tailored to the target audience.
- Manage the company's LinkedIn presence, ensuring consistent and professional engagement with prospects and clients.
- Develop and maintain relationships with industry influencers and partners.

 

Job Requirements

**Job Requirements:**
- Proven experience as a B2B Marketing Specialist or similar role.
- Expertise in using LinkedIn Sales Navigator is a must.
- Strong understanding of B2B marketing strategies and techniques.
- Excellent written and verbal communication skills.
- Ability to analyze and interpret data to make informed marketing decisions.
- Proficiency in marketing automation tools and CRM systems.
- Strong organizational and project management skills.
- Ability to work independently and as part of a team.
- Bachelor's degree in Marketing, Business, or a related field.

**Preferred Qualifications:**
- Experience in the engineering or manufacturing sector.
- Familiarity with other social media platforms and their role in B2B marketing.
- Knowledge of SEO and content marketing best practices.

**Benefits:**
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career advancement.
- Collaborative and innovative work environment.

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