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Job Description
- Assist the team in the development of the overall digital marketing strategy
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
- Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Job Requirements
- Bachelor's degree in marketing or business.
- 4 to 6 years of experience in direct marketing environment.
- Ability to interact effectively with people in various functions and at all levels of the organization
- Analytical & Creative Thinking
- Proactive and takes Initiatives
- Thinking Out of the box
- Language: Excellent command in both written and spoken English
- Computer Skills: Efficient Microsoft Office capability