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Job Description
- Overall responsibility for brand management and corporate identity.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build, and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Manage the content that the business posts on social media.
- Develop strategies that drive customers to the website.
- Overseeing the company’s marketing budget.
- Creation and publication of all marketing material in line with marketing plans.
- Briefing & working closely with design agencies and assisting with new product launches.
- Planning and implementing promotional campaigns.
- Manage and improve lead generation campaigns, measuring results.
- Monitor and report on the effectiveness of marketing communications.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
Job Requirements
- Up-to-date with the latest trends and best practices in online marketing and measurement
- BS/MS degree in marketing or a related field (MBA is highly preferred)
- A familiar with the new Cairo
- At least 5 years exp. in Real Estate