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Job Description
- Follow up with the third party agency the monthly social media platform plans based on marketing strategy.
- Set social media plan objectives and KPIs for our platforms and make sure of the KPIs achievement.
- Do the monthly social media analysis report to each of our social media platforms and reports on ROI.
- Create creative social media content based on the marketing plan according to each social media platform.
- Create and execute Email Campaigns via Mail Chimp/ Mailer Lite and etc.
- Creates landing pages.
- Brainstorm new and creative growth strategies.
- Handle the community management.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification.
- Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action.
- Set up and optimize company pages within each platform to increase the visibility of the company’s social content
- Up-to date with social media trends and best practices.
- Monitors SEO and web traffic metrics.
- Measuring and reporting on the performance of all digital marketing campaigns.
- Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
- Developing, implementing and managing marketing campaigns that promote a company and its products and/or services.
- Accountable for handling photography and videography projects, and make sure always our projects get photographed regularly.
- Assists the Marketing Manager in the yearly events calendar planning and execution.
Job Requirements
- Experience: 1-2 years of experience
- Has experience in a well-known digital marketing agency or related fields to ours
- Graduate from (Preferably): AUC/GUC/ MIU
- Digital marketing courses/ diplomas and student activities are plus.
- Relevant experience including SEM, SEO, PPC, CTR, e-marketing, social media and analytics
- Knowledge of current online marketing trends and best practices.
- Strong knowledge of the existing paid social landscape and enthusiasm for discovering new, emerging platforms or capabilities that increase efficiencies and engagement.
- Proven track record of managing and executing campaigns using native platform tools such as Facebook Ads Manager/Power Editor, Google Ad Words, Twitter Ads.
- Working knowledge of paid social tactics, bidding & optimization models, 3rd-party tracking, audience targeting, and ad formats.
