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Trade Marketing Executive

Ibn Sina Pharma
New Cairo, Cairo
Posted 3 years ago
62Applicants for1 open position
  • 32Viewed
  • 7In Consideration
  • 15Not Selected
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Job Details

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Job Description

 

  • Develop, execute, and monitor trade marketing and communication campaigns specifically loyalty programs with business partners in addition to educating stakeholders regarding (How to use loyalty program).
  • Generate branding & POP materials (Purchase order of printing material) in order to be held accountable for the whole process.
  • Analyze results of retail channel, in depth analysis of competition, marketing intelligence to stay up to date with market continues changes.
  • Pre & post promotions evaluation through: estimated ROI and market feedback as well as market data readings when applicable.
  • Coordinate with other functions internally (Business development, Supply Chain, Sales, Commercial & Finance) as well as externally (Agencies, customers & Suppliers) as necessary to be the focal point of contact to gain information and insights, as well as achieve results that are aligned with corporate and functional objective.
  • Conduct periodically trade visit to assess new launches implantation in markets (to gather data regarding ongoing and future campaign).
  • Design promotions with commercial department to achieve sales target.
  • Responsible for routing the driver, and prioritize targeted customers in order to achieve agreed sales target.
  • Generate status reports to direct manager to deliver full picture of van sales performance.
  • Responsible for designing the upselling plan for the PMS system to pharmacies.
  • Full designing Training material and deliver it to BDs how to communicate and upsell PMS to pharmacies in alignment with other departments.
  • Monitor PMS Sales progress and generate status reports to direct manager to deliver full picture of PMS performance.
  • Follow the instructions, requirements of the quality, safety and occupational health, the environment and road safety management system.
  • Perform any other assigned tasks as required by the direct manager within the same level of responsibility. 

Job Requirements

  • Bachelor's degree in any field, Science or Pharmacy is preferable.
  • 3 - 5 years' experience in Managing loyalty programs, planning and executing marketing campaigns, trade marketing, trade promotions and merchandising.,
  • Marketing Diploma is more preferable.
  • Excellent User of Microsoft Office
  • Fluent Command of English Language
  • Excellent communications, negotiation and relationship building skills.
  • Excellent presentation skills.

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