Senior Marketing Specialist- Fast Food Chain

Best Cheese Company for Dairy Products -
Heliopolis, CairoPosted 6 years ago

61Applicants for1 open position

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Assists the Marketing Manager in Marketing activities & practices.
Conducts market research to find answers about consumer requirements, habits and trends
Brainstorms and develops ideas for creative marketing campaigns & gets the required approvals.
Assists in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Liaises with external vendors to execute promotional events and campaigns
Collaborates with marketing and other professionals to coordinate brand awareness and marketing efforts
Drafts Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
Assists in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Undertakes individual tasks of a marketing plan as assigned
Other duties as assigned by management.

BSc/BA in marketing, communications or equivalent
3-5 years hands-on experience within Restaurants Chain or Food Services entity is a must.
Excellent command of both written and spoken English
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, Knowledge ERP system
Well-organized and detail oriented
Exceptional communication and writing skills
Commercial awareness partnered with a creative mind