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Digital Media Buying Specialist

Hive Studio
Cairo, Egypt
Posted 6 years ago
14Applicants for1 open position
  • 13Viewed
  • 5In Consideration
  • 8Not Selected
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Job Details

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Job Description

  • Developing and delivering innovative Paid Search strategies which exceed measurable objectives on all platforms including Facebook, twitter, Instagram, google adwords,...
  • Executing the strategy via coordinating with internal teams Budget allocation as per planning, funds managing, monitoring project cost & ensuring ROI.
  • Develop digital media buying strategies to maximize campaigns ROI on all digital platforms
  • Stay on top of paid social trends and opportunities and ensure using platforms as efficiently, and effectively as possible
  • Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Manage all digital buys to optimize in real time and drive as much reach and engagement as possible per campaign/platform KPI’s
  • Help plan an overall digital marketing strategy where different digital channels work together in an overall campaign cycle
  • Work with Creative Services to request and project manage digital marketing assets
  • Consolidate analytics from media buys and build internal reporting and campaign analysis to be shared with marketing team .
  • Use performance analytics to modify future media buys and improve ROI

Job Requirements

  • Has intricate knowledge of various online advertising platforms ( Facebook, Twitter, YouTube, Adwords platforms etc.)
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Ability to work autonomously when managing accounts
  • Intermediate to Advanced Excel Knowledge

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