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Google Analytics / PPC Specialist

Bravvura
Cairo, Egypt
Posted 2 years ago
19Applicants for1 open position
  • 9Viewed
  • 3In Consideration
  • 1Not Selected
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Job Details

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Job Description

  • The PPC/Google Analytics Specialist is responsible for developing and executing strategies for digital marketing efforts. Such efforts will create revenue-driving programs that build relationships with clients, as well as online audiences through the use of various digital and social media platforms.
  • Hands-on technical skills are needed in creating ad/ marketing campaigns in Google AdWords and other packages like DoubleClick to develop and execute strategies for digital marketing efforts. Will create revenue-driving programs that build relationships with clients, as well as online audiences through the use of various digital and social media platforms.
  • Direct hands-on contributions within the Interactive group, including campaigns, SEM/ SEO analysis, and comprehensive Google Analytics services.
  • This candidate will work with the following:  PPC, Analysis of Accounts, Active Users, Audiences, Bounce Rate, Session Duration, Cohort Analysis, Campaign (information/ tags), Conversion, Cost Analysis, Goals (Completion/ values), LTV, Revenue (Product, RPU), PII, Transactions, CTR, CPA, etc.

Job Requirements

  • 3+ years experience with creating ad/ marketing campaigns in Google AdWords and other packages like DoubleClick
  • Associate's or Bachelor's Degree in Business, Marketing, Advertising or Communications
  • 3-8 years experience, preferably in an advertising or marketing agency

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