Digital Marketing Manager

Steigenberger ALDAU Resort - Cairo, Egypt

116
Applicants for
1 open position
35
Seen
1
Shortlisted
Experience Needed:
4 to 5 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Negotiable
Education Level:
Bachelor's Degree at least
Languages:
Arabic, English
Vacancies:
1 open position
About the Job

Steigenberger ALDAU Resort is looking for experienced professional in hospitality Digital Marketing field to be allocated in Cairo Sales & Marketing Office.

Job responsibilities:

  • Execute all digital marketing activities, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimise spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies.
Job Requirements
  • BS/MS degree in marketing or a related field.
  • Proficiency in English & Arabic languages.
  • Proven working experience in digital marketing (preferably in Hotel or Tourism industry).
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Solid knowledge of website analytics tools.
  • Working knowledge of ad serving tools.
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
About this Company

Steigenberger ALDAU Resort is an official franchise and part of Deutsche Hospitality Holding that stands for an exceptional portfolio comprising of 130 hotels in 17 countries on 3 continents, of which 26 hotels are currently under development. The resort is located in... (More)

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