Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
Duties & Responsibilities
- Assist to identify target audiences and organize media campaigns.
- Work on all social media channels (Facebook, Instagram, Twitter, Snapchat, LinkedIn..etc)
- Making weekly and monthly report for campaigns.
- Collect and analyse sales and consumer data.
- Tracking These Metrics ( Impressions, Click rate, Click-through rate, Cost per click,
- Conversions, Conversion rate, Cost per conversion, Quality score).
- Tracking campaigns results and performance.
- Conduct research, compare and negotiate rates, ad space.
- Optimize plans and budgets regarding the best media mix.
- Attend meetings with clients\manager in order to report on campaign strategies andresults.
- Attend meetings with the creative team in order to discuss campaign strategies. Sample various new platforms and channels to determine the best.
- Ensure ads are creative and displayed appropriately.
- Monitor costs and return on investment (ROI).
- Researching and evaluating the segment audience’s character, purchasing and media habits.
- Liaising with media owners, making sure specific statistics, circulation and viewing total are current.
- Providing media recommendations, such as timings and cost breakdowns, to assist clients in making an informed decision about future advertising strategies.
- Modifying media schedules in response to the latest audience figures.
Job Requirements
- Requirements & Qualifications
- Prior to working experience as a Media Buyer or similar role.
- Experience in digital media is preferred.
- Conversant with media-buying, planning, and research.
- Unmatched interest in advertising and media trends.
- Solid knowledge of media analytics.
- Exceptional communication and negotiation skills.
- Excellent organizational and multitasking abilities.
- Detail-oriented and critical thinking skills.
- Ability to work well with others.
- Ability to work on all social media channels (Facebook, Instagram, Twitter, Snapchat, LinkedIn..etc)
