Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
Main Duties:
- Analyze how our brand is positioned in the market and crystalize targeted consumers insights.
- Take brand ownership and provide the vision, mission, goals and strategies to match up to.
- Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
- Lead creative development and create motivating stimulus to get targeted population to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates.
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).
- Coach the team and get the best from everyone.
- Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues.
- Oversee marketing and advertising activities to ensure consistency with product line strategy.
- Monitor product distribution and consumer reactions.
- Brainstorm new and innovative growth strategies.
- Align the company around the brand’s direction, choices and tactics.
Job Requirements
- Bachelor Degree in Marketing or related field
- Proven working experience as brand manager
- Drive for results and leaderships skills
- Excellent understanding of the full marketing mix
- Highly creative with ability to think out of box
- Excellent Interpersonal skills
