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Job Description
- Organize, commission and supervise the execution of ad-hoc quantitative and qualitative market research, contribute to the design of the surveys (sample & methodology definitions), select and brief research agencies.
- Designing and writing discussion guides and questionnaires based on agreed objectives with brand teams.
- Translating data findings into reports and insights that feeds in decision making process.
- Supervise the reporting of the collected information by research agencies
- Provide the commissioned agencies with the necessary information (new brand introductions, morphing, de-listing..), control data quality and update questionnaires as needed. In addition to supporting them to translate the findings into actionable insights.
- Pro-actively prepare and deliver business-relevant oral presentations and/or summary memos to internal stakeholders.
- Assist business development department in providing them with relative market information inside and outside Egypt to help the business to expand its services offshore.
- Conducting desk researches to obtain relevant information to the business.
- Manage market research budget.
Job Requirements
- 4 : 5 Years experience
- Strong analytical Skills
- Strong report writing skills
- Market Research agency back ground is preferable