Marketing Specialist

Strategic Planning & Market Research

• Develop marketing plan and branding objectives.Prepare and adhere to budgets.

• Prepare marketing strategies alongside company executives and staff.

• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.

• Analyzes target national and overseas markets.

• Forecast and identify trends and challenges in the market.

• Identify latest trends, technologies and methodologies in graphic design, web design, production, etc.

• Do periodical competitors analysis

Marketing Communication

• Design and edit the final results for company profile and services presentation.
• Oversee creation and delivery of advertisements, and other marketing materials.
• Do digital media plans for online advertising, social media, email marketing, and mobile marketing.
• Plan and monitor digital marketing and social media activities.
• Do media plans for outdoor, Radio, and television.
• Oversee design of all printing materials (print ads , fliers, magazines, catalog, brochures, etc…) in terms of material and pricing.
• Measure and report performance of marketing campaigns, gain insight and assess against goals.

• Including digital and social media marketing

• PR and Events
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Oversee creation and delivery of press releases
• Manage design and production of booth in terms of design, material and pricing.
• Plan and manage activations and events.

Partnerships and Channels

• Collaborate with sales to develop strategic partnership activities and identified alliance opportunities.
• Develop and Execute new concepts, business models, channels and partners to position business as innovator and leader.