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Job Description
Duties of the Digital Marketing and Operations Manager:
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns for magazine and other clients
- Utilising a range of techniques including paid search, SEO, adwords, adsence and PPC.
- Overseeing the social media strategy for the company and managing boosting ads.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the company website.
- Improving the usability, design, content and conversion of the company website
- Creative content ideas to pass to both social media and editorial teams.
- Responsibility for planning and budgetary control of all digital marketing.
- Evaluating customer research, market conditions and competitor data.Review new technologies and keep the company at the forefront of developments in digital marketing.
Job Requirements
- 2 years at least in the same title