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Digital Marketing Executive

Premier Services and Recruitment
Giza, Egypt
Posted 7 years ago
1 open position
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Job Details

Experience Needed:
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Job Description

  • Managing IH Cairo’s websites, analyze traffic flow,
  • Collate and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activities.
  • Act as a brand guardian in terms of look and feel of online communications as well as tone of voice of content, after becoming fully immersed in IH Cairo\'s brand and culture.
  • Oversee the activation of social media and online marketing strategies, tools and tactics through daily communication with related agencies.
  • Monitoring return on investment for all online initiatives and campaigns.
  • Develop, measure and optimize the entire online content based on analytics.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
  • Managing the daily content calendar for all social media platforms.
  • Drive email marketing (EDMs) including developing agency briefs, collaborating with agency on creative, building and sending emails, list segmentation, testing and tracking/reporting on results.
  • Maintaining strong online marketing intelligence.

Job Requirements

  • 2-4 years experience

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