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Job Description
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.).
- Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization etc.).
- Prepare online newsletters and promotional emails and organize their distribution through various channels.
- Provide creative ideas for content marketing and update website.
- Collaborate with designers to improve user experience.
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.).
- Acquire insight in online marketing trends and keep strategies up-to-date.
- Maintain partnerships with media agencies and vendors.
Job Requirements
- Be comfortable writing and communicating effectively about technology.
- Have a strong interest in the future of digital products.
- Think creatively about innovative approaches to marketing.
- Understand what makes a good online marketing campaign.
- Enjoy explaining the benefits of software to people who are not already familiar with it.
- Graphic design.
- Video Editing.
- Web Development.
